Read the Week 3 Discussion Case(attached): Paliouras, Konstantinos, and Kerstin V. Siakas (2017), “Social Customer Relationship Management: A Case Study.” International Journal of Entrepreneurial Knowledge, Vol. 5 Issue 1, pp. 20-34. In 300 words answer the below: Requirements: 300 words Why is content marketing important for CRM? Why is long-term content planning necessary to align content goals with CRM goals? What is the role of content marketing in having a successful implementation of the following strategies: Why is content marketing important for CRM?
Why is long-term content planning necessary to align content goals with CRM goals?
What is the role of content marketing in having a successful implementation of the following strategies:

Leave a Reply

Your email address will not be published. Required fields are marked *